Join the only automated fair & transparent privacy disclosure program that gives your dealership an edge.

Download the Vehicle Privacy Report One-Sheet Overview

Grow VDP Engagement

Automatically populate in your VDPs and listing sites VIN-specific privacy information that grows engagement

  • Your website automatically populates VIN-specific badging and information on your VDPs and inventory listing pages
  • Merchandising solutions increase consumer engagement, traffic, and retention
  • Your webmaster can implement in minutes

Build Trust

Be recognized by consumers for compelling, trust-building content and eye-catching badging

  • Right to add “Privacy Care” badging to your physical and electronic store
  • Consumers recognize you as a trusted place of business both on your site and when they get a Vehicle Privacy Report™ for the vehicles you sell
  • Easy to upgrade to Privacy Star status

Limit UDAP Risk

Communicate fairly and accurately the data practices of auto companies and connected services

  • Our proprietary Vehicle Privacy Label™ distills complex legal documents behind 10 easy-to-understand clickable icons
  • Save hours of legal disclosures & reduce federal, state, and individual legal action risk for “unfair or deceptive” incomplete or inaccurate privacy information your personnel would give without this tool


Only $199 per rooftop per month after that.

Sign up in minutes! Enter your website domain and click the Privacy Care logo:

Step 1 of 3

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Primary Point of Contact(Required)

Fill this field if you want your webmaster's email to get copied on instructions on how to add badges to your site. NOT required.